Introduction
There are many benefits to using a white-label payment gateway. It can help you increase sales through the use of different currencies and languages, as well as by offering multi-factor authentication for extra security. Mobile-friendliness is also important for modern consumers who want to make purchases on their phones or tablets. Finally, customer support is a must; you will want your customers to have access to help when they need it most!
What is a payment gateway?
A payment gateway is used to process payments on your website. It’s the middleman between you and your customer, as well as the third-party payment processors like Stripe or PayPal. The payment gateway acts as an intermediary between your business and the credit card processor, handling all of the data between them.
So why are they important? Well, they aren’t necessary for every store owner—but if you’re selling anything online (or if you have any kind of e-commerce site), then they’re essential! You need a way for customers to pay for what they want from you; otherwise, how would anyone ever manage to make money off of their products?
What are some things I should know about these gateways before deciding which one is right for me?
Why use a white-label payment gateway?
Many merchants find that their time is better spent on growing their businesses than on managing payments.
White-label payment gateways are designed to simplify the process of accepting payment so you can focus on what matters most: selling goods and services online.
Some reasons why you may want to use a white-label payment gateway include:
- You can customize it to match your brand, including colors and logos.
- You can use it for multiple websites by buying one license for each site or acquiring separate licenses for every site where you will be using this service (this depends on the vendor).
- You can use it with multiple currencies if needed (again, depending on which white-label provider you choose).
How to choose the best white-label gateways for your business?
When it comes to selecting the right white-label payment gateway for your business, there are a few things you should look out for. First, make sure that they have a good reputation and have been around for a while. You don’t want to go with a company that doesn’t take their customers’ security seriously or that has inadequate customer support or documentation. A second thing you should do is make sure the gateway is compatible with your business and system requirements. Thirdly, you need to find out how much it will cost to use them (billing can vary depending on whether you’re using an open source option or one of the more expensive ones). Finally, ask yourself whether this would be worth paying for before making any kind of commitment!
Using different currencies and languages.
For the merchant, setting up payment gateways in multiple currencies or languages is often a straightforward process. With the right gateway provider, you can easily change your site’s currency settings and language preferences through a dashboard or API integration.
Multi-factor authentication.
Multi-factor authentication (MFA) is one of the most important security features you can use for your payment gateway, but it’s also something that is largely underused by businesses. MFA adds an extra layer of security to your payments process by requiring users to verify their identity before they can make a transaction.
There are several different types of multi-factor authentication, including:
- Text message – A user will receive a text message with a code they must enter in order to complete their purchase or sign up for something online.
- Push notification – A user will receive an alert on their mobile device asking them to confirm their identity before completing a transaction or signing up for something online.
- Phone call – A prompt will ask you to confirm your identity via phone call after entering in all the necessary information on screen prior to making an online purchase or signing up for something like newsletters and software trials through email alone
Mobile-friendliness.
Mobile payments are growing at an exponential rate. In fact, the number of people using mobile wallets is expected to increase from 600 million in 2018 to 2 billion by 2022, according to research from Juniper Research. This is a huge opportunity for your business and will make it easier for you to capture new customers because it means that you have more ways through which they can pay for goods and services.
Mobile-friendliness isn’t just important for the future of your business—it’s also important for your customers’ experiences with your website or app today. The average user spends about 75% of their time on mobile devices in their daily lives, according to Statista data reported by Apigee Labs. That means users expect their interactions with websites or apps they use regularly (like shopping carts) will be easy while they’re browsing through them on their phones or tablets!
Customer support.
The last thing you want is to be left stranded in the wilderness of the payment gateway world. Fortunately, most white-label providers offer some sort of customer support. This is usually available through a ticketing system that allows you to communicate with a live person within 24 hours (if not sooner).
Customer support includes:
- Language support: If you are not fluent in English, this can be an important factor for your customers as well. Your website needs to be translated into each language that your customers speak so that they have an easy time navigating it and making purchases on their own terms. It’s also important for the payment gateway provider’s staff members who provide technical assistance via email or phone call; if they don’t speak fluent English either, it will make things more difficult for both parties involved.
- Currency conversion: When accepting payments from international customers, you’ll need a payment gateway with currency conversion capabilities—and preferably one that supports multiple currencies at once (instead of just one). This way, when a customer makes their purchase using Euros or Yen or Pounds Sterling currency denominations on top of whatever currency is used locally by their bank account or credit card statement at home—they’ll still see these amounts converted into US Dollars before being deposited into yours so no money goes missing along the way!
White-label payment gateways are easy to integrate and can help you increase sales.
White-label payment gateways are also easy to integrate, which means you don’t have to spend a lot of time and money on integration. If you’re an ecommerce business that wants to retain control over your brand, white-label gateways are a good choice for you.
White-label payment gateways can help you increase sales by allowing you to perform the following actions:
- Improve brand visibility.
- Easy rebranding and redefining.
Conclusion
White-label payment gateways are a great way to make it easier for your customers to pay. They offer many features that help you increase sales and improve your business. However, finding the right one can be tricky if you don’t know what features or price range is best suited for your needs. That’s why we have written this beginner-friendly guide with everything you need to know before making an investment into one of these systems!
